We design & build affordable travel technology for companies of all sizes

Travel Brochure Design & Travel CMS

Posted on by travelinnovations

Travel brochure design doesn’t need to be a headache, although it often is!  Even when the travel brochure is finished, often the effort is then duplicated for the travel website or promotional material. The key to streamlining the management of travel brochure data is organisation.

Wouldn’t it be great if you could enter your content just once into a single database, and then be able to use it for ALL of your distribution channels, i.e. travel websites, printed travel brochures, online eBrochures and more? No more copy and pasting between different computer software applications, saving you time therefore money, and leaving less room for error.

Travel CMS

The ti.CMS application has been specifically built for the Travel Industry. This Travel Content Management System (CMS) aims to take the stress out of your travel data management headaches. Here are just some of the features to cut your time, cost and efforts: -

  • Versioning allows you to create different versions of the same Articles for different uses – managing just one item of Content, in one place, for each delivery.
  • Content can be tweaked from a page you have created for website use and save it as a separate “for Print” copy
  • “Web only” holiday descriptions can be optimised specifically for the search engines
  • Production can be distributed to different members of your staff and you will have an ongoing record of which member of your team has worked on which content
  • Production “stages” are also provided, to aid with internal workflow patterns, and are colour-coded for easy visual analysis of the status of Content
  • Destinations, Resorts and Airports can be supplied pre-populated as part of the solution, allowing you to allocate and link Content to the right locations
  • Content can be allocated to “categories” and contain flexible “attributes”, to help index and deliver the material in the right pages or areas of a Web site

Getting your travel brochure designed and into print is now just one step away and doesn’t need to be a whole new project!

Travel Brochure Design & Production

Once your Content is in ti.CMS, using the ti.Publish application you have the option of using travel brochure templates or bespoke travel brochure design, to go to Print. The final steps are as follows: -

  • From within ti.CMS, select the Publish option
  • This enables you to select the content for each page you want to send to print, along with the page layout template you wish to use
  • Now just click on the “Publish” button and the ti.CMS content is transformed into a Quark document and/or PDF. You can even “Preview” the page in the Browser.
  • ti.Publish allows you to make any final tweaks and corrections via your web browser, before “Sign-off” for Print and export a “print-ready” PDF which can be sent to your Printers

Now your Travel Content is available in ti.CMS for your Web site, trade distribution etc., and can be kept up-to-date regularly by your own team.

About Travel Innovations, suppliers of technology to the travel & tourism industry

The Travel Innovations team have extensive experience in the travel industry sector. We pride ourselves on robust technology, innovative designs and attention to detail. For more information please telephone 01733 391678 or contact us via our website.

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