Travel, Tour & Cruise CMS attracting global interest

Here at Travel Innovations, we receive regular requests from various companies across the world who wish to integrate our Tour Operator / Travel CMS.  Some just want to improve their content and media asset management for use in their brochures and websites.  Others want to manage their own descriptive data and inventory (allocations, availability and pricing) for their website, without the need for investment in a full-blown reservation system.

We believe that the key selling point of our Content Management System seems to be its flexibility to handle a wide range of Travel content.  So many Travel content management systems limit you to “out of the box” products such as package holidays or accommodation only and don’t have the capability to successfully deliver cruise content, tour content and tailor-made content.
For many years now, we have been working in the travel industry and have become specialists in travel content, to ensure our CMS delivers for ALL types of travel product and the feedback has been very positive. Ease of use means that data is loaded much faster reducing labour costs.

It is also possible in our CMS to produce different content versions for cross-media purposes – e.g. A version for printed brochures, another for internal use or documentation and one that is optimised for Search Engines for use on the website.

Another exciting and unique feature of our content management system is the ability to specify and meta-tag the key features, facilities or attributes about a product, which can then be used for providing a form of thematic or lifestyle search criteria as part of an internet booking engine.

The innovative iPhone App “Appi Holidays” is making use of our CMS to manage all the Tour Operator content behind it, along with the feature-based searching functionality it provides.  Why not download it and see our CMS in action? Appi Holidays will also be exhibiting at the World Travel Market in November 2011 in the Technology section.

Why not talk to us about how we can help reduce your overheads? We know these are challenging times for any travel business, and we will do our best to work out an affordable monthly payment plan to suit your budget. For more information please phone us on 01733 391678.